Does destination marketing actually lead to an increase in visitors and revenues for local businesses? Tourism companies, local tour operators and shops targeting tourists and visitors? Does advertising and branding by destination marketing organisations (DMOs) really help improve the bottom … Read More
Successful local tourism and travel businesses understand the customer of the 21st century and focus on their offering, including website and local SEO, first and foremost to get positive reviews
Digital advertising, especially Search Engine Marketing (‘SEM’) and Social Media Marketing (‘SMM’) is an important next step for local tourism operators and travel companies growing visits and revenues.
Local marketing/SEO has become and will continue to be very important to any local business targeting customers on location. Of all marketing strategies a travel company or tourism business can deploy, local SEO is definitely the most effective one. Especially, for travel and tourism companies and businesses targeting travelers, tourists and other visitors on location.